C.W. Sellors finds new ownership following administration

C.W. Sellors has announced that it has been acquired out of administration by a newly established ownership group, merging external investment with the business’ existing leadership team.

The independent jewellery and watch retailer, owner of Jura Watches and W. Hamond, said its new and returning frontmen will focus on stabilising the business, restoring customer confidence and reinforcing its retail and online channels.

The company’s revised ownership structure features investor Stuart Hennell as non-executive chairman, Antony Lindsay as chief executive officer, Rebecca Sellors as managing director and Alan Lloyd in his current role as finance director.

Hennell previously co-founded and expanded the luxury watch platform Watchfinder before its sale to Richemont, the global luxury group and owner of brands including Cartier, Van Cleef and Arpels and IWC Schaffhausen.

Lindsay brings nearly three decades of experience in the jewellery and watch industry working across luxury brand development, international retail and the global watch and jewellery market, most recently serving as chief executive officer of Fabergé.

C.W. Sellors said Sellors, a member of its founding family, will help preserve the brand’s long-standing values and principles as it starts a new chapter.

Meanwhile, Lloyd will continue to head the company’s financial operations.

The business’ boutiques in Derbyshire, Shropshire and Yorkshire remain open, along with its online platforms cwsellors.co.uk, whamond.com, and jurawatches.co.uk.

Established in 1979, C.W. Sellors works across jewellery craftsmanship and design, along with luxury timepieces via its retail boutiques and Jura Watches platform.

Lindsay, chief executive officer, said: “C.W. Sellors is a well-established British jewellery and watch business with strong foundations and a loyal customer base. Our focus now is on developing the business further while preserving the craftsmanship, expertise and customer relationships that have defined the brand for almost half a century.”

Hennell, non-executive chairman, added: “What attracted me here is the combination of an established retail business and a digital platform with real underlying strength. With the right execution, there is clear potential to build something very compelling.”

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